/* Hallmark · macrostructure: Narrative Workflow hybrid · theme: studied-DNA Hum (source: usehallmark.com/examples/hum-07)
 * nav: N10 floating-on-scroll morph · footer: Ft5 statement · lead accent: mint
 * brief: "0X9.fun · KOL distribution for AI startups on X"
 * Hallmark · pre-emit critique: P5 H5 E5 S5 R4 V4
 */

*, *::before, *::after { box-sizing: border-box; }
html, body { margin: 0; }
html { overflow-x: clip; scroll-behavior: smooth; }
body {
  background: var(--color-paper); color: var(--color-ink);
  font-family: var(--font-body); font-size: 1rem; line-height: 1.55;
  font-variant-numeric: tabular-nums;
  -webkit-font-smoothing: antialiased; text-rendering: optimizeLegibility;
  padding-top: var(--bar-h);
  overflow-x: clip;
}
img, svg { display: block; max-width: 100%; }
::selection { background: var(--tint-mint); color: var(--color-ink); }
a { color: inherit; text-decoration: none; }
a:focus-visible, button:focus-visible { outline: 2px solid var(--color-focus); outline-offset: 3px; border-radius: 6px; }
[id] { scroll-margin-top: calc(var(--bar-h) + 1.5rem); }

h1, h2, h3 { overflow-wrap: anywhere; min-width: 0; }

/* ── Eyebrows ── */
.eyebrow {
  font-family: var(--font-label); font-size: 11px; letter-spacing: var(--tracking-label);
  text-transform: uppercase; color: var(--color-ink-2); opacity: 0.78;
  margin: 0 0 1rem; display: inline-flex; align-items: center; gap: 0.55em;
}
.eyebrow__dot { width: 8px; height: 8px; border-radius: 50%; flex: 0 0 auto; }
.eyebrow__dot--pear { background: var(--color-accent); }
.eyebrow__dot--cyan { background: var(--color-accent-2); }
.eyebrow__dot--coral { background: var(--color-accent-3); }
.eyebrow__dot--mint { background: var(--color-mint); }

/* ── Emphasis highlight (clipped underline, tracks wraps) ── */
.hl {
  font-style: normal; color: inherit;
  background-image: linear-gradient(var(--hl, oklch(80% 0.16 150 / 0.55)) 0 0);
  background-repeat: no-repeat; background-size: 100% 0.14em; background-position: 0 100%;
  -webkit-box-decoration-break: clone; box-decoration-break: clone; padding-bottom: 0.24em;
}
.hl--pear { --hl: oklch(86% 0.18 95 / 0.6); }
.hl--cyan { --hl: oklch(66% 0.18 235 / 0.30); }

/* ── The canonical Hum button system ── */
.btn {
  --btn-face: var(--color-accent); --btn-ink: var(--color-ink); --btn-edge: var(--color-accent-deep);
  --btn-cast: oklch(76% 0.20 95 / 0.45); --btn-line: var(--color-accent-deep);
  display: inline-flex; align-items: center; justify-content: center; gap: 0.5em;
  padding: 0.8rem 1.4rem;
  font-family: var(--font-body); font-weight: 600; font-size: 0.9375rem; letter-spacing: -0.005em;
  border: 0; border-radius: var(--radius-pill);
  color: var(--btn-ink); background: var(--btn-face);
  cursor: pointer; white-space: nowrap; user-select: none; position: relative; isolation: isolate;
  box-shadow: 0 4px 0 0 var(--btn-edge), 0 6px 12px -3px var(--btn-cast);
  transform: translateY(0);
  transition: transform 140ms var(--ease-press), box-shadow 140ms var(--ease-press), background-color 160ms var(--ease-soft);
}
.btn:hover { transform: translateY(-2px); box-shadow: 0 6px 0 0 var(--btn-edge), 0 12px 22px -4px var(--btn-cast); }
.btn:active { transform: translateY(3px); box-shadow: 0 1px 0 0 var(--btn-edge), 0 2px 6px -2px var(--btn-cast); transition-duration: 70ms; }
.btn:focus-visible { outline: 3px solid color-mix(in oklch, var(--btn-edge) 70%, var(--color-focus)); outline-offset: 3px; }
.btn[disabled] { opacity: 0.5; cursor: not-allowed; pointer-events: none; transform: none; box-shadow: 0 4px 0 0 var(--btn-edge); }
.btn__arrow { transition: transform 200ms var(--ease-press); }
.btn:hover .btn__arrow { transform: translateX(3px); }
.btn--sm { padding: 0.5rem 0.95rem; font-size: 0.85rem; }
.btn--lg { padding: 1rem 1.7rem; font-size: 1.0625rem; }
.btn--mint { --btn-face: var(--color-mint); --btn-ink: var(--color-ink); --btn-edge: var(--color-mint-deep); --btn-cast: oklch(70% 0.18 150 / 0.42); --btn-line: var(--color-mint-deep); }
.btn--ink { --btn-face: var(--color-ink); --btn-ink: var(--color-paper); --btn-edge: oklch(8% 0.01 250); --btn-cast: oklch(20% 0.012 250 / 0.4); --btn-line: var(--color-ink); }
.btn--text { background: transparent; color: var(--color-ink-2); box-shadow: none; padding-inline: 0.5rem; }
.btn--text:hover { color: var(--color-ink); transform: none; box-shadow: none; }
.btn--text:active { transform: none; box-shadow: none; }

/* ── Nav · N10 floating-on-scroll morph ── */
:root { --bar-h: 66px; }
.nav { position: fixed; top: 0; left: 0; right: 0; z-index: 500; display: flex; justify-content: center; height: var(--bar-h); }
.nav__inner {
  width: 100%; max-width: min(64rem, calc(100% - 1.5rem)); height: var(--bar-h);
  display: flex; align-items: center; gap: 1.25rem; padding-inline: clamp(1.1rem, 3vw, 1.6rem);
  background: oklch(100% 0 0 / 0.85);
  backdrop-filter: blur(18px) saturate(160%); -webkit-backdrop-filter: blur(18px) saturate(160%);
  border: 1px solid var(--color-rule); border-radius: var(--radius-pill);
  box-shadow: var(--shadow-card);
  transform: translateY(0.7rem);
  transition: box-shadow 420ms var(--ease-out), background-color 420ms var(--ease-out);
}
.nav.is-floating .nav__inner {
  box-shadow: var(--shadow-card-hover);
  background: oklch(100% 0 0 / 0.92);
}
.nav__brand { display: inline-flex; align-items: center; gap: 0.12em; font-family: var(--font-display); font-weight: 700; font-size: 1.25rem; letter-spacing: -0.02em; color: var(--color-ink); }
.wordmark-x {
  display: inline-grid; place-items: center;
  width: 1.45em; height: 1.45em; margin-inline: 0.1em;
  border-radius: 0.45em;
  background: var(--color-accent); color: var(--color-ink);
  box-shadow: 0 3px 0 -1px var(--color-accent-deep);
  font-size: 0.82em; line-height: 1;
  transform: rotate(-6deg);
  transition: transform 200ms var(--ease-spring);
}
.nav__brand:hover .wordmark-x, .footer__brand:hover .wordmark-x { transform: rotate(6deg) translateY(-1px); }
.nav__links { display: flex; align-items: center; gap: 0.3rem; margin-left: auto; }
.nav__links a { padding: 0.5rem 0.8rem; font-size: 0.9rem; font-weight: 500; color: var(--color-ink-2); border-radius: 10px; transition: color 160ms, background 160ms; }
.nav__links a:hover { color: var(--color-ink); background: var(--color-paper-2); }
.nav__actions { display: flex; align-items: center; gap: 0.5rem; margin-left: 0.4rem; }
@media (max-width: 880px) {
  .nav__links { display: none; }
  .nav__actions { margin-left: auto; }
}

/* ── Hero ── */
.hero { max-width: var(--page-max); margin: 0 auto; padding: clamp(2.5rem, 6vh, 5rem) var(--page-gutter) clamp(2rem, 4vh, 3.5rem); }
.hero__grid { display: grid; grid-template-columns: minmax(0, 1fr); gap: clamp(2.5rem, 5vw, 4rem); align-items: center; }
@media (min-width: 940px) { .hero__grid { grid-template-columns: 1.15fr 0.85fr; } }

/* process strip: four stages joined by a line */
.process { display: flex; align-items: center; gap: 0; margin: 0 0 2rem; flex-wrap: wrap; row-gap: 0.5rem; }
.process__step { display: inline-flex; align-items: center; gap: 0.5em; font-family: var(--font-label); font-size: 11px; letter-spacing: 0.08em; text-transform: uppercase; color: var(--color-ink-2); padding: 0.4rem 0.7rem; border-radius: var(--radius-pill); background: var(--color-paper-2); border: 1px solid var(--color-rule); white-space: nowrap; }
.process__dot { width: 8px; height: 8px; border-radius: 50%; }
.process__dot--mint { background: var(--color-mint); }
.process__dot--cyan { background: var(--color-accent-2); }
.process__dot--pear { background: var(--color-accent); }
.process__dot--coral { background: var(--color-accent-3); }
.process__link { width: clamp(0.75rem, 2vw, 1.6rem); height: 2px; background: var(--color-rule-2); border-radius: 2px; opacity: 0.7; }
.process__step .num { color: var(--color-muted); }
@media (max-width: 640px) {
  .process { display: flex; flex-wrap: nowrap; gap: 0.4rem; justify-content: flex-start; }
  .process__link { display: none; }
  .process__step { font-size: 10px; letter-spacing: 0.05em; padding: 0.35rem 0.5rem; gap: 0.4em; }
  .process__dot { width: 7px; height: 7px; }
}
@media (max-width: 480px) {
  .process__step .num { display: none; }
}

.hero__title { font-family: var(--font-display); font-weight: 700; font-size: clamp(2.4rem, 5vw + 0.5rem, 4.25rem); line-height: 1.02; letter-spacing: -0.03em; color: var(--color-ink); margin: 0 0 1.25rem; text-wrap: balance; }
.hero__lede { font-size: 1.1875rem; line-height: 1.55; color: var(--color-ink-2); max-width: 46ch; margin: 0 0 1.9rem; }
.hero__cta { display: flex; flex-wrap: wrap; gap: 0.75rem; align-items: center; }
.hero__note { font-family: var(--font-label); font-size: 11px; letter-spacing: 0.04em; text-transform: uppercase; color: var(--color-muted); margin: 1.4rem 0 0; }

/* hero right: rising-views chart character + a campaign card */
.hero__stage { position: relative; display: flex; flex-direction: column; align-items: center; gap: 1.5rem; }
.signal { position: relative; width: 190px; height: 164px; display: flex; align-items: flex-end; gap: 14px; padding: 40px 4px 6px; }
.signal::after { content: ""; position: absolute; left: 0; right: 0; bottom: 0; height: 3px; border-radius: 3px; background: var(--color-rule-2); }
.signal__bar { flex: 1 1 0; border-radius: 8px 8px 4px 4px; transform-origin: bottom; transform: scaleY(0.2); opacity: 0.4; transition: transform 700ms var(--ease-spring), opacity 400ms var(--ease-soft); }
.signal__bar--1 { height: 44%; background: var(--color-accent); box-shadow: 0 4px 0 -1px var(--color-accent-deep); }
.signal__bar--2 { height: 68%; background: var(--color-accent-2); box-shadow: 0 4px 0 -1px var(--color-accent-2-deep); }
.signal__bar--3 { height: 100%; background: var(--color-mint); box-shadow: 0 4px 0 -1px var(--color-mint-deep); transition-delay: 120ms; }
.signal.is-in .signal__bar { transform: scaleY(1); opacity: 1; }
.signal__tag { position: absolute; top: 0; right: 0; z-index: 2; font-family: var(--font-label); font-size: 10px; font-weight: 500; letter-spacing: 0.04em; color: var(--color-ink); background: var(--color-paper); border: 1.5px solid var(--color-mint-deep); border-radius: var(--radius-pill); padding: 0.2rem 0.55rem; box-shadow: var(--shadow-card); white-space: nowrap; }

.remind { width: 100%; max-width: 320px; background: var(--color-paper); border: 1.5px solid var(--color-rule); border-radius: 18px; padding: 0.9rem 1.05rem; box-shadow: var(--shadow-card); display: flex; gap: 0.8rem; align-items: flex-start; }
.remind__icon { width: 34px; height: 34px; border-radius: 10px; background: var(--tint-mint); display: grid; place-items: center; flex: 0 0 auto; }
.remind__icon::after { content: ""; width: 13px; height: 13px; border-radius: 50%; border: 3px solid var(--color-mint-deep); }
.remind__head { font-family: var(--font-label); font-size: 10px; letter-spacing: var(--tracking-label); text-transform: uppercase; color: var(--color-muted); margin: 0 0 0.25rem; display: flex; gap: 0.5em; align-items: center; }
.remind__head b { color: var(--color-mint-deep); }
.remind__body { font-size: 0.9375rem; font-weight: 500; line-height: 1.4; color: var(--color-ink); margin: 0; }
.remind__body a { font-weight: 600; color: var(--color-accent-2-deep); }
.remind__body a:hover { color: var(--color-ink); }

/* ── Sections (one shell, identical edges) ── */
.section { max-width: var(--page-max); margin: 0 auto; padding: var(--section-gap) var(--page-gutter); }
.section--band { max-width: none; padding-inline: 0; background: var(--color-paper-2); border-block: 1px solid var(--color-rule); }
.section--band > * { max-width: var(--page-max); margin-inline: auto; padding-inline: var(--page-gutter); }
.section--mint { background: var(--tint-mint); }
.section--tight { padding-block: 0; }
.section__head { margin-bottom: 3rem; max-width: 54rem; }
.section__head--center { text-align: center; margin-inline: auto; }
.section__head--center .eyebrow { justify-content: center; }
.section__title { font-family: var(--font-display); font-weight: 700; font-size: clamp(2rem, 3.5vw + 0.5rem, 3.25rem); line-height: 1.08; letter-spacing: var(--tracking-display); color: var(--color-ink); margin: 0; max-width: 22ch; text-wrap: balance; }
.section__head--center .section__title { margin-inline: auto; }
.section__lede { font-size: 1.0625rem; line-height: 1.6; color: var(--color-ink-2); max-width: 52ch; margin: 1rem 0 0; }
.section__head--center .section__lede { margin-inline: auto; }

/* ── Problem band: text + targeting art ── */
.problem { display: grid; grid-template-columns: minmax(0, 1fr); gap: var(--space-xl); align-items: center; }
@media (min-width: 860px) { .problem { grid-template-columns: minmax(0, 1fr) 240px; } }
.problem__art { justify-self: center; display: flex; flex-direction: column; align-items: center; gap: 0.6rem; max-width: 240px; }
.problem__caption { font-family: var(--font-label); font-size: 10px; letter-spacing: 0.06em; text-transform: uppercase; color: var(--color-muted); margin: 0; }
.tg-card { fill: var(--color-paper); stroke: var(--color-ink); stroke-width: 3; }
.tg-ava { fill: var(--color-accent); stroke: var(--color-accent-deep); stroke-width: 2; }
.tg-line { fill: var(--color-paper-3); }
.tg-line--soft { fill: var(--color-paper-2); }
.tg-arrow { stroke-linecap: round; fill: none; }
.tg-arrow--miss { stroke: var(--color-rule-2); stroke-width: 2.5; stroke-dasharray: 2 7; opacity: 0.7; }
.tg-arrow--hit { stroke: var(--color-mint-deep); stroke-width: 4; }
.tg-dot--miss { fill: var(--color-paper-3); stroke: var(--color-rule-2); stroke-width: 1.5; }
.tg-dot--mint { fill: var(--color-mint); }
.tg-dot--pear { fill: var(--color-accent); }
.tg-dot--cyan { fill: var(--color-accent-2); }
.tg-dot--coral { fill: var(--color-accent-3); }

/* ── The timeline spine: numbered stages ── */
.stages { display: flex; flex-direction: column; }
.stage { display: grid; grid-template-columns: clamp(3.25rem, 4vw + 2rem, 4.75rem) minmax(0, 1fr); gap: clamp(1.1rem, 3vw, 2.5rem); }
.stage--mint { --st: var(--color-mint); --st-deep: var(--color-mint-deep); --st-ink: var(--color-ink); --st-tint: var(--tint-mint); }
.stage--cyan { --st: var(--color-accent-2); --st-deep: var(--color-accent-2-deep); --st-ink: var(--color-paper); --st-tint: var(--tint-cyan); }
.stage--pear { --st: var(--color-accent); --st-deep: var(--color-accent-deep); --st-ink: var(--color-ink); --st-tint: var(--tint-pear); }
.stage--coral { --st: var(--color-accent-3); --st-deep: var(--color-accent-3-deep); --st-ink: var(--color-paper); --st-tint: var(--tint-coral); }

.stage__rail { position: relative; display: flex; flex-direction: column; align-items: center; }
.stage__node { width: clamp(3.25rem, 4vw + 2rem, 4.75rem); aspect-ratio: 1; border-radius: 22px; display: grid; place-items: center; background: var(--st); color: var(--st-ink); box-shadow: 0 5px 0 -1px var(--st-deep), var(--shadow-card); font-family: var(--font-display); font-weight: 700; line-height: 1; transform: scale(0.55); opacity: 0; transition: transform 520ms var(--ease-spring), opacity 300ms var(--ease-soft); }
.stage__node b { font-size: clamp(1.4rem, 1.6vw + 0.7rem, 2rem); letter-spacing: -0.03em; }
.stage__line { flex: 1 1 auto; width: 3px; min-height: clamp(1.5rem, 4vh, 2.75rem); background: var(--st); border-radius: 3px; margin-block: 0.6rem; transform: scaleY(0); transform-origin: top; transition: transform 600ms var(--ease-out) 130ms; }
.stage:last-child .stage__line { display: none; }
.stage:last-child .stage__panel { margin-bottom: 0; }

/* Mobile: rail collapses to a small badge above a full-width card */
@media (max-width: 640px) {
  .stage { grid-template-columns: minmax(0, 1fr); gap: 0.8rem; }
  .stage__rail { flex-direction: row; }
  .stage__node { width: 2.75rem; border-radius: 14px; }
  .stage__node b { font-size: 1.15rem; }
  .stage__line { display: none; }
  .stage__panel { margin-bottom: 2rem; }
}

.stage__panel { background: var(--color-paper); border: 1.5px solid var(--color-rule); border-radius: var(--radius-card); box-shadow: var(--shadow-card); padding: clamp(1.4rem, 3vw, 2.25rem); margin-bottom: clamp(2rem, 5vh, 3.75rem); display: grid; grid-template-columns: minmax(0, 1fr); gap: 1.5rem; align-items: center; opacity: 0; transform: translateX(28px); transition: opacity 620ms var(--ease-out), transform 620ms var(--ease-out); }
@media (min-width: 720px) { .stage__panel { grid-template-columns: minmax(0, 1fr) clamp(120px, 22vw, 168px); } }
.stage.is-in .stage__node { transform: none; opacity: 1; }
.stage.is-in .stage__line { transform: scaleY(1); }
.stage.is-in .stage__panel { opacity: 1; transform: none; }

.stage__label { font-family: var(--font-label); font-size: 11px; letter-spacing: var(--tracking-label); text-transform: uppercase; color: var(--st-deep); margin: 0 0 0.6rem; font-weight: 500; }
.stage__title { font-family: var(--font-display); font-weight: 700; font-size: clamp(1.5rem, 2vw + 0.6rem, 2.1rem); line-height: 1.1; letter-spacing: -0.02em; color: var(--color-ink); margin: 0 0 0.7rem; }
.stage__text { font-size: 0.9875rem; line-height: 1.6; color: var(--color-ink-2); margin: 0 0 1.15rem; max-width: 48ch; }
.stage__text b { font-weight: 600; color: var(--color-ink); }
.stage__chips { display: flex; flex-wrap: wrap; gap: 0.5rem; }
.chip { font-family: var(--font-label); font-size: 10.5px; letter-spacing: 0.05em; text-transform: uppercase; padding: 0.35rem 0.7rem; border-radius: var(--radius-pill); background: var(--st-tint); color: var(--color-ink); display: inline-flex; align-items: center; gap: 0.45em; white-space: nowrap; }
.chip__dot { width: 7px; height: 7px; border-radius: 50%; background: var(--st-deep); }

/* stage art frame */
.stage__art { position: relative; height: clamp(120px, 22vw, 160px); border-radius: 16px; background: var(--st-tint); display: grid; place-items: center; overflow: hidden; }

/* 01 BRIEF: a doc card with lines */
.art-brief { position: relative; width: 84px; height: 100px; background: var(--color-paper); border: 3px solid var(--color-ink); border-radius: 10px; padding: 14px 12px; }
.art-brief i { display: block; height: 6px; border-radius: 3px; background: var(--st); margin-bottom: 8px; }
.art-brief i:nth-child(1) { width: 70%; background: var(--st-deep); }
.art-brief i:nth-child(2) { width: 100%; }
.art-brief i:nth-child(3) { width: 85%; }
.art-brief i:nth-child(4) { width: 55%; }

/* 02 MATCH: two overlapping audience circles */
.art-match { position: relative; width: 120px; height: 84px; }
.art-match::before, .art-match::after { content: ""; position: absolute; top: 8px; width: 68px; height: 68px; border-radius: 50%; border: 3px solid var(--color-ink); }
.art-match::before { left: 4px; background: var(--st-tint); }
.art-match::after { right: 4px; background: var(--st); opacity: 0.85; mix-blend-mode: multiply; }

/* 03 LAUNCH: a post card with a rising arrow */
.art-launch { position: relative; width: 104px; height: 84px; background: var(--color-paper); border: 3px solid var(--color-ink); border-radius: 12px; padding: 10px; }
.art-launch__ava { width: 18px; height: 18px; border-radius: 50%; background: var(--st); box-shadow: 0 2px 0 0 var(--st-deep); }
.art-launch i { display: block; height: 5px; border-radius: 3px; background: var(--color-paper-3); margin-top: 7px; }
.art-launch i:nth-child(2) { width: 90%; }
.art-launch i:nth-child(3) { width: 65%; }
.art-launch__arrow { position: absolute; right: -12px; top: -12px; width: 36px; height: 36px; border-radius: 50%; background: var(--st); box-shadow: 0 3px 0 0 var(--st-deep); display: grid; place-items: center; color: var(--st-ink); font-family: var(--font-mono); font-weight: 700; font-size: 16px; }

/* 04 REPORT: a mini bar chart */
.art-report { position: relative; width: 110px; height: 80px; display: flex; align-items: flex-end; gap: 10px; }
.art-report::after { content: ""; position: absolute; left: 0; right: 0; bottom: 0; height: 3px; border-radius: 3px; background: var(--color-ink); }
.art-report i { flex: 1 1 0; border-radius: 6px 6px 3px 3px; background: var(--st); box-shadow: inset 0 -4px 0 0 var(--st-deep); }
.art-report i:nth-child(1) { height: 38%; }
.art-report i:nth-child(2) { height: 62%; }
.art-report i:nth-child(3) { height: 100%; }
.art-report i:nth-child(4) { height: 78%; }

/* ── Honest numbers ── */
.numbers { display: grid; grid-template-columns: minmax(0, 1fr); gap: 1rem; }
@media (min-width: 760px) { .numbers { grid-template-columns: repeat(3, minmax(0, 1fr)); } }
.bignum { background: var(--color-paper); border: 1.5px solid var(--color-rule); border-radius: var(--radius-card); padding: 1.9rem 1.75rem 2.25rem; text-align: center; box-shadow: var(--shadow-card); transition: transform 220ms var(--ease-out), box-shadow 220ms var(--ease-out); }
.bignum:hover { transform: translateY(-3px); box-shadow: var(--shadow-card-hover); }
.bignum__v { font-family: var(--font-display); font-weight: 700; font-size: clamp(3.25rem, 6vw, 4.75rem); line-height: 1; letter-spacing: -0.04em; color: var(--color-ink); margin: 0; display: inline-block; background-image: linear-gradient(oklch(80% 0.16 150 / 0.5) 0 0); background-repeat: no-repeat; background-size: 100% 0.14em; background-position: 0 88%; }
.bignum__k { font-size: 0.9375rem; line-height: 1.5; color: var(--color-ink-2); margin: 0.75rem auto 0; max-width: 26ch; }
.numbers__note { font-size: 0.9rem; color: var(--color-muted); text-align: center; margin: 2rem 0 0; }

/* Per-card glyph */
.bignum__glyph { display: grid; place-items: center; width: 2.75rem; height: 2.75rem; margin: 0 auto 1rem; border-radius: 14px; background: var(--g-tint, var(--tint-mint)); }
.bignum__glyph svg { width: 26px; height: 26px; }
.bignum__glyph .g-stroke { stroke: var(--g-deep, var(--color-mint-deep)); stroke-width: 3; stroke-linecap: round; stroke-linejoin: round; fill: none; }
.bignum__glyph .g-fill { fill: var(--g-deep, var(--color-mint-deep)); }
.bignum__glyph .g-fill-soft { fill: var(--g, var(--color-mint)); opacity: 0.35; }
.bignum[data-accent="mint"] { --g: var(--color-mint); --g-deep: var(--color-mint-deep); --g-tint: var(--tint-mint); }
.bignum[data-accent="cyan"] { --g: var(--color-accent-2); --g-deep: var(--color-accent-2-deep); --g-tint: var(--tint-cyan); }
.bignum[data-accent="pear"] { --g: var(--color-accent); --g-deep: var(--color-accent-deep); --g-tint: var(--tint-pear); }

/* Numbers-led hero */
.hero__numbers { margin-bottom: clamp(3rem, 7vw, 5.5rem); }
.hero__headwrap { position: relative; }
.hero__kicker { display: flex; justify-content: center; margin: 0 0 1.4rem; }

/* Accent confetti flanking the headline */
.hero__confetti { position: absolute; inset: -1.5rem 0; pointer-events: none; }
.cf { position: absolute; display: block; animation: cf-bob 5.5s var(--ease-soft) infinite alternate; }
.cf--chip { width: 26px; height: 26px; border-radius: 8px; background: var(--color-accent); box-shadow: 0 3px 0 -1px var(--color-accent-deep); rotate: -10deg; top: 8%; left: 7%; }
.cf--star {
  width: 20px; height: 20px; top: 2%; right: 16%; rotate: 14deg; animation-delay: 0.8s;
  background:
    linear-gradient(90deg, transparent 42%, var(--color-accent-3) 42% 58%, transparent 58%),
    linear-gradient(0deg, transparent 42%, var(--color-accent-3) 42% 58%, transparent 58%);
}
.cf--ring { width: 20px; height: 20px; border-radius: 50%; border: 4px solid var(--color-accent-2); top: 52%; right: 6%; animation-delay: 1.6s; }
.cf--dot { border-radius: 50%; }
.cf--dot-mint { width: 12px; height: 12px; background: var(--color-mint); top: 62%; left: 11%; animation-delay: 2.2s; }
.cf--dash { width: 26px; height: 6px; border-radius: 3px; background: var(--color-mint); rotate: -18deg; bottom: 4%; right: 12%; animation-delay: 0.4s; }
@keyframes cf-bob { from { translate: 0 -4px; } to { translate: 0 6px; } }
@media (max-width: 720px) {
  .cf--chip, .cf--ring, .cf--dash { display: none; }
  .cf--star { right: 6%; }
  .cf--dot-mint { left: 4%; }
}
.hero__numbers .section__head { margin-bottom: clamp(1.75rem, 4vw, 2.5rem); }
.hero__numbers-title { font-family: var(--font-display); font-weight: 700; font-size: clamp(2.4rem, 4.5vw + 0.5rem, 4rem); line-height: 1.04; letter-spacing: var(--tracking-display); color: var(--color-ink); margin: 0.4rem auto 0; max-width: 20ch; text-wrap: balance; }
.hero__cta--center { justify-content: center; margin-top: clamp(1.75rem, 4vw, 2.5rem); }

/* ── Case studies (color-shift panels) ── */
.cases { display: grid; grid-template-columns: minmax(0, 1fr); gap: 1.25rem; }
@media (min-width: 860px) { .cases { grid-template-columns: repeat(2, minmax(0, 1fr)); } }
.case { background: var(--color-paper); border: 1.5px solid var(--color-rule); border-radius: var(--radius-card); box-shadow: var(--shadow-card); padding: clamp(1.5rem, 3vw, 2.25rem); display: flex; flex-direction: column; gap: 0.5rem; transition: transform 320ms var(--ease-spring), background 320ms, box-shadow 320ms; }
.case:hover { transform: translateY(-4px); box-shadow: var(--shadow-card-hover); }
.case[data-accent="mint"]:hover { background: var(--tint-mint); }
.case[data-accent="cyan"]:hover { background: var(--tint-cyan); }
.case__head { display: flex; align-items: baseline; justify-content: space-between; gap: 1rem; flex-wrap: wrap; }
.case__name { font-family: var(--font-display); font-weight: 700; font-size: var(--text-xl); letter-spacing: -0.02em; margin: 0; }
.case__site { font-family: var(--font-label); font-size: 11px; letter-spacing: 0.05em; text-transform: uppercase; color: var(--color-muted); transition: color 160ms; }
.case__site:hover { color: var(--color-ink); }
.case__num { font-family: var(--font-display); font-weight: 700; font-size: clamp(2.5rem, 4vw, 3.75rem); line-height: 1; letter-spacing: -0.04em; margin: 0.5rem 0; display: inline-block; align-self: flex-start; background-image: linear-gradient(var(--hl, oklch(80% 0.16 150 / 0.5)) 0 0); background-repeat: no-repeat; background-size: 100% 0.14em; background-position: 0 88%; }
.case[data-accent="cyan"] .case__num { --hl: oklch(66% 0.18 235 / 0.35); }
.case__text { font-size: 0.9875rem; line-height: 1.6; color: var(--color-ink-2); margin: 0 0 1rem; max-width: 48ch; }
.case__shot { display: block; border-radius: 14px; border: 1.5px solid var(--color-rule); overflow: hidden; background: var(--color-paper); box-shadow: var(--shadow-card); margin: 0.25rem 0 1.1rem; transform: translateY(0); transition: transform 220ms var(--ease-out), box-shadow 220ms var(--ease-out); }
.case__shot:hover { transform: translateY(-2px); box-shadow: var(--shadow-card-hover); }
.case__shot img { width: 100%; height: auto; display: block; border-bottom: 1px solid var(--color-rule); }
.case__shot-caption { display: block; font-family: var(--font-label); font-size: 10px; letter-spacing: var(--tracking-label); text-transform: uppercase; color: var(--color-ink-2); background: var(--color-paper); padding: 0.55rem 0.9rem; }
.case__shot:hover .case__shot-caption { color: var(--color-ink); }
.case__links { display: flex; flex-direction: column; gap: 0.5rem; margin-top: auto; padding-top: 0.85rem; border-top: 1px solid var(--color-rule); }
.case__links a { font-weight: 600; font-size: 0.9375rem; color: var(--color-accent-2-deep); transition: color 160ms; }
.case__links a:hover { color: var(--color-ink); }

/* ── Founder strip ── */
.founder { background: var(--tint-coral); border: 1.5px solid var(--color-rule); border-radius: var(--radius-card); box-shadow: var(--shadow-card); padding: clamp(1.5rem, 3vw, 2.25rem); display: flex; align-items: center; justify-content: space-between; gap: clamp(1.5rem, 4vw, 3rem); flex-wrap: wrap; }
.founder__body { max-width: 54ch; }
.founder__body .eyebrow { margin-bottom: 0.6rem; }
.founder__text { font-family: var(--font-display); font-weight: 500; font-size: var(--text-lg); line-height: 1.45; letter-spacing: -0.01em; margin: 0; }
.founder__text b { font-weight: 700; }
.founder__side { display: flex; flex-direction: column; align-items: flex-start; gap: 0.75rem; }
.founder__stat { font-family: var(--font-label); font-size: 11px; letter-spacing: 0.05em; text-transform: uppercase; color: var(--color-ink-2); margin: 0; }
.founder__stat b { color: var(--color-accent-3-deep); font-weight: 500; }

/* ── Creator hive ── */
.hive { display: flex; flex-wrap: wrap; gap: 0.75rem; justify-content: center; }
.hive-tile { position: relative; display: flex; flex-direction: column; align-items: center; gap: 0.25rem; width: 76px; transform: translateY(0); transition: transform 220ms var(--ease-spring); }
.hive-tile:hover { transform: translateY(-4px); }
.hive-avatar, .hive-initials { width: 64px; height: 64px; border-radius: 50%; border: 2px solid var(--color-paper); box-shadow: var(--shadow-card); object-fit: cover; }
.hive-initials { display: flex; align-items: center; justify-content: center; font-family: var(--font-mono); font-weight: 700; font-size: var(--text-md); color: var(--color-ink); }
.hive-initials--0 { background: var(--tint-pear); }
.hive-initials--1 { background: var(--tint-cyan); }
.hive-initials--2 { background: var(--tint-mint); }
.hive-initials--3 { background: var(--tint-coral); }
.hive-initials--4 { background: var(--tint-lavender); }
.hive-followers { font-family: var(--font-label); font-size: 10px; letter-spacing: 0.04em; color: var(--color-muted); opacity: 0; transition: opacity 160ms var(--ease-soft); white-space: nowrap; }
.hive-tile:hover .hive-followers, .hive-tile:focus-visible .hive-followers { opacity: 1; }

/* ── Comparison ── */
.compare { display: grid; grid-template-columns: minmax(0, 1fr); gap: 1rem; }
@media (min-width: 760px) { .compare { grid-template-columns: repeat(2, minmax(0, 1fr)); } }
.compare__col { border-radius: var(--radius-card); border: 1.5px solid var(--color-rule); padding: 1.75rem; background: var(--color-paper); }
.compare__col--kol { background: var(--tint-mint); border-color: var(--color-mint-deep); }
.compare__col ul { list-style: none; margin: 1rem 0 0; padding: 0; display: flex; flex-direction: column; gap: 0.75rem; }
.compare__col li { padding-left: 1.5em; position: relative; font-size: 0.9375rem; line-height: 1.55; }
.compare__col--ads li { color: var(--color-muted); }
.compare__col--ads li::before { content: "×"; position: absolute; left: 0; font-family: var(--font-mono); font-weight: 700; color: var(--color-accent-3-deep); }
.compare__col--kol li::before { content: ""; position: absolute; left: 0; top: 0.35em; width: 12px; height: 12px; border-radius: 50%; background: var(--color-mint); box-shadow: inset 0 0 0 3.5px var(--color-paper); }

/* ── FAQ ── */
.faq { max-width: 46rem; }
.faq details { border-bottom: 1px solid var(--color-rule); padding: 1.1rem 0; }
.faq summary { font-family: var(--font-display); font-weight: 600; font-size: var(--text-md); cursor: pointer; list-style: none; display: flex; justify-content: space-between; align-items: center; gap: 1rem; }
.faq summary::-webkit-details-marker { display: none; }
.faq summary::after { content: "+"; font-family: var(--font-mono); font-size: var(--text-lg); color: var(--color-mint-deep); transition: transform 160ms var(--ease-out); flex-shrink: 0; }
.faq details[open] summary::after { transform: rotate(45deg); }
.faq details p { margin: 0.75rem 0 0; color: var(--color-ink-2); max-width: 58ch; line-height: 1.6; }
.faq details a { font-weight: 600; color: var(--color-accent-2-deep); }

/* ── Final CTA + lead form ── */
.closer { text-align: center; }
.lead-form { display: flex; flex-wrap: wrap; gap: 0.75rem; justify-content: center; max-width: 44rem; margin: 0 auto; }
.lead-input {
  flex: 1 1 240px;
  min-width: 0;
  font-family: var(--font-body);
  font-size: 0.9375rem;
  color: var(--color-ink);
  background: var(--color-paper);
  border: 1.5px solid var(--color-rule);
  border-radius: var(--radius-input);
  padding: 0.8rem 1rem;
  transition: border-color 160ms var(--ease-soft), box-shadow 160ms var(--ease-soft);
}
.lead-input::placeholder { color: var(--color-muted); }
.lead-input:hover { border-color: var(--color-rule-2); }
.lead-input:focus-visible { outline: 2px solid var(--color-focus); outline-offset: 2px; border-color: var(--color-mint-deep); }
.lead-input:disabled { opacity: 0.5; }
.lead-input[aria-invalid="true"] { border-color: var(--color-accent-3-deep); }
.lead-status { font-family: var(--font-label); font-size: 11px; letter-spacing: 0.05em; text-transform: uppercase; margin: 0.85rem 0 0; min-height: 1.2em; color: var(--color-muted); }
.lead-status.is-success { color: var(--color-mint-deep); }
.lead-status.is-error { color: var(--color-accent-3-deep); }
.closer__or { font-family: var(--font-label); font-size: 10px; letter-spacing: var(--tracking-label); text-transform: uppercase; color: var(--color-muted); margin: 1.1rem 0 0.85rem; }
.closer__art { display: flex; justify-content: center; margin-bottom: var(--space-md); }
.closer__art svg { width: 120px; height: 74px; transform: rotate(-4deg); }
.pl-trail { stroke: var(--color-mint-deep); stroke-width: 3; stroke-linecap: round; stroke-dasharray: 1 10; fill: none; }
.pl-body { fill: var(--color-paper); stroke: var(--color-ink); stroke-width: 3; stroke-linejoin: round; }
.pl-fold { fill: var(--color-mint); stroke: var(--color-ink); stroke-width: 2; stroke-linejoin: round; }
.closer__title { font-family: var(--font-display); font-weight: 700; font-size: clamp(2.25rem, 5vw + 0.5rem, 4rem); line-height: 1.02; letter-spacing: -0.03em; color: var(--color-ink); margin: 0 0 1rem; text-wrap: balance; }
.closer__lede { font-size: 1.125rem; color: var(--color-ink-2); max-width: 44ch; margin: 0 auto 2rem; }

/* ── Footer · Ft5 statement ── */
.footer { background: var(--color-paper-2); border-top: 1px solid var(--color-rule); }
.footer__inner { max-width: var(--page-max); margin: 0 auto; padding: clamp(4rem, 8vh, 6rem) var(--page-gutter) clamp(3rem, 6vh, 4.5rem); display: flex; flex-direction: column; gap: clamp(3rem, 6vh, 4.5rem); }
.footer__statement { font-family: var(--font-display); font-weight: 700; font-size: clamp(2.5rem, 5vw + 1rem, 5rem); line-height: 1.02; letter-spacing: -0.03em; color: var(--color-ink); margin: 0; }
.footer__meta { display: flex; flex-wrap: wrap; align-items: flex-start; justify-content: space-between; gap: 2.5rem 3.5rem; padding-top: 2.25rem; border-top: 1px solid var(--color-rule); }
.footer__brand { display: inline-flex; align-items: center; gap: 0.12em; font-family: var(--font-display); font-weight: 700; font-size: 1.6rem; letter-spacing: -0.02em; color: var(--color-ink); }
.footer__id { display: flex; flex-direction: column; gap: 0.5rem; max-width: 18rem; }
.footer__copy { font-family: var(--font-label); font-size: 10px; letter-spacing: 0.06em; text-transform: uppercase; color: var(--color-muted); margin: 0; line-height: 1.7; }
.footer__col { margin: 0; display: flex; flex-direction: column; gap: 0.55rem; }
.footer__col > span { font-family: var(--font-label); font-size: 10px; letter-spacing: var(--tracking-label); text-transform: uppercase; color: var(--color-muted); margin-bottom: 0.2rem; }
.footer__col a { font-size: 0.9rem; font-weight: 500; color: var(--color-ink-2); transition: color 180ms; white-space: nowrap; }
.footer__col a:hover { color: var(--color-ink); }
@media (max-width: 640px) { .footer__meta { flex-direction: column; gap: 1.75rem; } }

/* ── Reveals (generic) ── */
[data-reveal] { opacity: 0; transform: translateY(12px); transition: opacity 600ms var(--ease-out), transform 600ms var(--ease-out); }
[data-reveal].in-view { opacity: 1; transform: translateY(0); }

/* ── Reduced motion ── */
@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  [data-reveal] { opacity: 1; transform: none; transition: none; }
  .cf { animation: none; }
  .stage__node, .stage__line, .stage__panel { transition: none; opacity: 1; transform: none; }
  .signal__bar { transition: none; transform: scaleY(1); opacity: 1; }
  .btn, .wordmark-x, .hive-tile, .case, .case__shot, .nav__inner { transition: none; }
  .btn:hover, .btn:active, .nav__brand:hover .wordmark-x, .hive-tile:hover, .case:hover, .case__shot:hover { transform: none; }
}